Sharon A. Antone

Vice President, TPG Rewards, Inc.

Sharon Antone is Vice President at TPG Rewards, Inc., a leading marketing technology company that develops loyalty and promotional programs for some of the world’s largest consumer packaged goods brands. With over 16 years at TPG, she manages key client relationships and develops programs that drive sales and consumer engagement for CPGs, including Kellanova, Keurig Dr Pepper, Ferrero, P&G, Harvest Hill, Church & Dwight, among others.

Known for her authentic, consumer-focused campaigns, she tailors programs to where the brand is visible and where consumers engage or shop, using a flexible mix of digital, gamification, sweepstakes, and other marketing tools. She has played a key role in advancing proprietary solutions such as Barcode Buck$®, a secure digital platform for discounts and rewards; TAP – Touchless Engagement™, an NFC-based marketing platform; and Digital Receipt Validation System (DRVS®), which powers Buy Snap Get programs and enables multi-retailer receipt recognition.